Fox to begin business channel

So Rupert Murdoch has said that Fox will finally be coming out with its much anticipated Fox Business Channel. The new channel should keep CNBC on its toes for the time being, although I can't imagine trading desks across America tuning in to Fox Business Channel instead of CNBC throughout the trading day just yet.

Murdoch interestingly says that Fox Business Channel will be friendlier to companies than CNBC.